Orange money signs with Kabakoudou and Djelikaba Bintou
Orange Finances Mobiles Guinea officially signed, on Thursday March 28, 2024, a partnership with the singer Djelikaba Bintou Kouyaté and the actor Sekouba Bangoura alias Kabakoudou.
This partnership will allow Orange Finances Mobiles Guinea to associate the image of these icons with these different events in order to be closer and better understood by its customers, fans of these celebrities.
To enable them to better execute the partnership, Orange Finances Mobiles Guinea also offered each of them an iPhone 15.
Abdoul Karim Bangoura, CEO of Orange Finances Mobiles Guinea set the scene: “We are gathered this morning to talk to you about this partnership that we have established with two illustrious Guinean artists known for their talent, creativity and dynamism, to work with Orange Money to enhance our communication and also associate their images with our Orange Money brand. So, we are particularly proud to announce this partnership with Mrs. Djélykaba Bintou Kouyaté, Sekou Bangoura, alias Kabakoudou who are artists that I will not introduce, because they are much better known.”
Continuing, he highlighted the convergence of points that prevailed in this choice. “It is a real source of pride, because Orange and Orange Money are companies that have been working for years in Guinea to promote Guinean culture. So, this partnership goes in the direction of promoting culture, promoting excellence. So these two personalities are icons recognized for their work, self-denial, creativity. They are personalities who today are very close to the populations and who bring new things to the lives of our populations. Orange Money is also part of this framework, we are here to improve the lives of our populations, to bring them closer to what is essential to them. This partnership will allow us, Orange Money, to be closer to our populations through our two ambassadors who are there and to improve our level of communication. What we did not do before, I think that with their support, their help, we will be able to reach targets that we could not reach before, or that we could not reach before. This will allow our populations to better understand our products and services, to improve the financial education of the population. And together to strengthen this mutually beneficial cooperation in the service of our populations. So, this partnership officially starts today. We are counting on their collaboration, on their energy, we are counting on their talent to further strengthen the anchoring of Orange Money with the Guinean population, “he hoped.
Speaking, Djélykaba Bintou was delighted with this emerging partnership with such a successful company. “I feel very honoured this morning that the choice fell on my modest person as ambassador of Orange Finances Mobiles Guinea. So, this decision already demonstrates Orange Money’s desire to associate the image of Guinean figures for the promotion of their products. So as a witness to the capacity of Orange Money services, from today I am joining the Orange Money group with conviction and enthusiasm. And I will be 100% available,” she promised.
Kabakoudou also did not hide his joy: “I am proud of you today and am ready to do the tasks entrusted to me on all 4 sides of Guinea. So, we are together forever. It is a source of pride for me that a company chooses me in my country so that we can work together. I am very happy with this choice made on me for this partnership.”